A new national strategy is giving Coastie businesses a clearer path into the world of artificial intelligence, with the Auckland Business Chamber calling it a “confidence boost” for small and medium-sized enterprises.

Released this week, New Zealand’s Strategy for Artificial Intelligence: Investing with Confidence sets out a practical, light-touch policy framework to help Kiwi companies adopt AI tools responsibly.

It’s especially welcome news for the many small businesses on the Hibiscus Coast still figuring out where to begin.

“This removes unintended barriers and clears up uncertainty,” said Chamber Chief Executive Simon Bridges.

“Whether you’re a manufacturer in Onehunga or a tech start-up in Takapuna, it’s about enabling real productivity gains.”

The strategy focuses on helping businesses invest in AI with confidence, providing principles-based guidance rather than heavy regulations.

It’s a timely move, with AI expected to contribute up to $76 billion to New Zealand’s economy by 2038.

Yet 68% of SMEs currently aren’t planning for it.

Bridges says the new plan offers something real: “It’s practical, not hype… this gives Auckland a real platform to lead.”

For the Hibiscus Coast, the message is simple.

AI isn’t just for big tech firms.

Local shops, tradies, and service providers now have a roadmap to get ahead, boost efficiency, and stay competitive.

The Chamber also welcomed support for attracting global talent and investment, helping position Auckland — and by extension, the Coast — as a hub for smart innovation.

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