OpenAI's Potential Search Engine

The creator of the popular generative AI tool ChatGPT, might be venturing into the realm of web search, aiming to rival Google.

OpenAI has been quietly developing a web search product, reportedly leveraging technology from Microsoft Bing.

Some observers note that ChatGPT, although not designed as a search engine, is being used in a similar fashion by some users.

The potential release of a search product by OpenAI is generating interest, with speculation about its ability to attract organic traffic and provide value to businesses.

In December, Google recorded approximately 84.2 billion visits, while ChatGPT garnered an estimated 1.6 billion visits, underscoring the potential impact of OpenAI's entry into the search market.

Google's Legal Battle

The trial between the US Justice Department and Google is wrapping up this week, with the judge expected to deliver a ruling within the next three to four months.

The Justice Department has accused Google of abusing its dominance in the search engine market, alleging anti-competitive practices that stifle competition.

Google's commanding position in the market, boasting an operating profit of $96 billion and a net worth exceeding $2 trillion, has drawn scrutiny.

With approximately 90% market share in the US, Google's alleged monopolistic behaviour has raised concerns about fair competition.

As arguments from both sides are presented, the judge will deliberate on the case's merits, with potential implications for the future of internet usage.

The ruling, anticipated in the coming months, could have far-reaching consequences, potentially reshaping the digital landscape.

If Google is found guilty, remedies may include substantial fines or structural changes to reduce its market dominance.

The outcome of the trial holds significant implications for how individuals and businesses access and engage with online information.