A delicious aroma fills the air as Silverdale residents celebrate the grand opening of the country's 151st Domino's location.

Kulwinder Singh and Ruby Lafferty, owners of the successful Red Beach and Whangaparaoa Domino's restaurants, unveiled their latest culinary venture on Monday to an enthusiastic response from the community.

However, Singh and Lafferty's success cannot be attributed solely to their delectable menu offerings.

They take great pride in their active community involvement, forging strong bonds with local organisations.

They've worked with the Hibiscus Fire Station and Red Beach Primary School over the years, cultivating valuable relationships that go beyond pizza.

The owners hope to expand their community involvement in the near future by collaborating with other local organisations.

The new Domino's in Silverdale, located at 2 Central Boulevard, will employ 15 people and promises a tempting menu to pizza lovers.